The launch of an Apple iPhone 5 is widely tipped to take place later this year and the research firm Gartner expects to see that introduction provide the global smartphone market with a significant boost.
Gartner recently revealed its latest analysis of the worldwide mobile phone sector, with sales for the second quarter of this year estimated to have declined by 2.3 percent compared with the same period in 2011. Smartphones reportedly accounted for around 36.7 percent of all mobile phone sales in the quarter but are expected to sell yet more strongly in the second half of 2012.
“High-profile smartphone launches from key manufacturers such as the anticipated Apple iPhone 5, along with Chinese manufacturers pushing 3G and preparing for major device launches in the second half of 2012, will drive the smartphone market upward,” said Anshul Gupta, Gartner’s leading research analyst.
According to the newest available numbers, demand for Apple iPhones of all kinds fell on a global basis in the second quarter of the year and similar declines are forecast for the third. Only with the introduction of a new and updated device will the US consumer tech giant see its smartphone sales increase again, Gartner’s latest report maintains.
Meanwhile, Apple’s great rival Samsung has seen sales of its smartphone devices go from strength to strength in recent months. The company sold some 45.6 million smartphones in Q2 2012, with demand for the Galaxy S3 exceeding expectations and impressive sales figures making it the most popular Android-operated product currently on the market.
“In the race to be top smartphone manufacturer in 2012, Samsung has consistently increased its lead over Apple, and its open OS market share increased to one-and-a-half times that of Apple in the second quarter of 2012,” said Gartner’s Gupta.
There was however no mistaking Apple and Samsung’s dominance as the world’s two leading smartphone providers, occupying as they did more than half of the overall market worldwide in the second quarter.